What is the most important factor in a successful client-based relationship?

Trust plays an essential role in building successful advisor-investor relationships, according to a research report from State Street Global Advisors and @ Wharton, which is affiliated with the Wharton Business School at the University of Pennsylvania. Their research shows that 69% investors feel that being trustworthy is the most important attribute in a financial advisor, while 74% of advisors feel they need to be trusted above all other factors.
For more analysis on this important research, look out for part one of our three part series on Building Successful Client Relationships coming this Thursday.